At Curate 21, we ignite brand growth for product-based businesses through unique visibility strategies centered around strategic brand partnerships and product placement.
Innovate your brand story and rise above the competition.
Building a product brand in today’s market doesn’t have to feel overwhelming.
Adapting to evolving market trends and consumer buying habits is key for a brand’s competitive advantage and essential for growth opportunities. Refreshing systems, sales strategies, and creative pitches will keep your business fluid and always positioned for growth. Failing to adapt to evolving market trends or customer preferences can hold businesses back from staying competitive and seizing new growth opportunities.
Here’s the thing...
the difference between getting your audience to notice you at all comes down to knowing how to creatively position your brand and product.
Curate21 supports brands in designing and building in an intentional, strategic, adaptable, and creative way that gets you consistency, differentiation, and the growth that supports your long term vision. With our proven strategies, you can become the go-to choice for customers seeking the exact thing you have to offer.
I’m Ava Ghiotti, the founder of Curate21 and your on-demand creative director, business strategist, and confidence curator. I believe that the space between an idea and final product is filled with infinite possibility — I am passionate about helping entrepreneurs curate creative brands with confidence.
As a former owner and founder of a product-based business myself, I know what you’re doing through. I founded Merchants of Beauty, a luxury boutique candle brand, from my childhood bedroom — and within 3 years, I’d landed my products in Bustle and Vanity Fair, built creative brand partnerships with MAISON10, MarsionMarche, The Snow Lodge - St. Regis Aspen, and established direct to consumer, business to business, and gifting suite distribution channels.
Now, as the leader of Curate21, I offer 1:1 consulting and coaching services to support independent product brands. My work with brands focuses on building credibility and visibility through strategic brand partnerships and brand placement.
Meet
Ava Ghiotti
Convincing potential customers to choose a new, unfamiliar brand over more established alternatives can feel daunting. Utilizing a tried-and-tested approach combined with a deep knowledge of product-selling as a whole, I’ll help you develop your competitive advantage, articulate your brand’s values, and bring synergy to other brand’s audiences in a way that feels aligned and beneficial for everyone involved.
Today’s retail market is broad including e-commerce direct to consumer sales, business to business traditional wholesale, brand partnerships, corporate accounts, and drop-ship relationships. Having a clear understanding of your distribution channels goals from the start is key for building traction. Together we’ll develop and implement strategies that support brand placement and product strategy for yearly, peak, and seasonal selling seasons - optimizing your operations, increasing sales, and building strong relationships with customers and partners.
To effectively grow a product business in today’s environment, it’s essential to know how to craft a brand narrative that illustrates the customer experience. Together we'll identify brand partnership opportunities and develop creative pitches and strategies that build your credibility, increase revenue, expand your audience and brand cachet.
Visibility Strategy
Distribution Channel Growth
Creative Storytelling
The work that I do with my clients leans on my extensive industry experience as both a business owner and consultant. When you work with me, you’ll be getting a high-touch experience truly unparalleled in the business coaching space itself.
Here’s how Curate21 is different:
elevate your strategies, grow your confidence, and systemize your business for growth.
TOGETHER WE CAN
March 19, 2024
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